Client work and campaign highlights

Enquiry flow was inconsistent and there was no visibility on which channels were producing real customers.

• • Rebuilt the enquiry landing page
• • Set up Meta lead campaigns and click-to-WhatsApp routes
• • Installed a CRM pipeline with lead-source tracking
• • Added a structured WhatsApp follow-up process

Enquiries are now tracked by source, responses happen the same day, and campaign performance is reviewed weekly.

Campaigns are active and managed on an ongoing basis.

Infinity Classes needed a measurable way to generate admission enquiries during competitive academic admission periods.

• • Admission-focused advertising content
• • Meta lead-generation campaigns
• • Location-focused targeting
• • Campaign and enquiry reporting
• • Lead-quality and location review

The campaign generated measurable admission enquiries. Lead quality, location accuracy and follow-up gaps were identified for further optimisation.

Campaign activity is reviewed with the client before each admission period.